Proposed labeling requirement has brewer in a stew

The Vancouver Sun recently ran a story on the other side of the allergens labeling debate, the companies who must abide by them.

Vancouver microbrewer Barry Benson says it is absurd for him to have to label his beer “Allergy and intolerance information: Contains barley.”

He says it is self-evident that beer contains barley and that most with Celiac Disease are well educated to know so. He estimates it will cost him $10,000 to comply with the new proposed regulations.

Read the full article.

Use the comment feature below to add your two-cents to the labeling debate.


About David E. Fowler

Online marketing expert via I own and operate an internet marketing agency and consultancy targeting small businesses to optimize their internet marketing budgets. My focus is on setting up, monitoring, and optimizing pay-per-click (PPC) advertising campaigns be it on Google AdWords, Bing Ads, or Facebook Ads. I also provide ongoing web site management and update services, site redesign, content management, search engine optimization (SEO), and social media marketing (SMM).